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Revenue Operations Infrastructure

BuilttoConvert.DriventoScale.

We build and manage dedicated revenue operations departments for U.S. construction companies. Not a call center. Not a VA agency. Not a BPO.

Run your revenue diagnosticSee how it works
Call centerVA agencyBPO→ Dedicated revenue ops department
Live pipeline · sample client
Inbound
480
/ mo
Qualified
374
/ mo
Booked
232
/ mo
Confirmed
128
/ mo
Closed
43
/ mo

480 leads/mo · 34% close · representative client

Trusted by U.S. construction companies

Revenue Recovery Simulator/ 01

You don’t have a lead problem.
You have a leak problem.

Slide the four levers below to your reality. We’ll show you exactly where revenue is leaking — and what APEX recovers in the first 90 days.

Your inputs
Preset:
Monthly leads
Inbound calls + form submissions
480
Current close rate
Closed deals ÷ appointments held
28%
Avg project value
Average $ per closed deal
$12,000
No-show rate
% of booked appts that don't happen
32%
Estimated monthly recovery
+$516,692
Annualized: +$6,200,305
Current
Closed / mo
23
Revenue / mo
$271,434
With APEX
Closed / mo
66
Revenue / mo
$788,126
Throughput · % of leads closed
Now4.7%
With APEX13.7%
0%480 leads/mo
Book a 30-min diagnostic call→

Model based on aggregated APEX client baselines. Actual results vary by market, sales process, and lead source. The simulator estimates what speed-to-lead lifts (+18%), structured appointment booking (+22%), confirmation systems (−55% no-shows), and reactivation of dormant leads (+7%/mo) typically produce against your current operations.

Core services/ 02

Five systems. One operational backbone.

We don’t sell agents. We build and run the revenue operations infrastructure that turns lead investment into closed projects.

01 · Service

Inbound revenue ops

We answer every lead within seconds — not minutes — during operational hours.

Inbound call answering
Web lead response
Lead qualification
Appointment booking
Calendar coordination
Missed call recovery
Outcome

Convert inbound demand into booked opportunities as quickly as possible.

Industries/ 03

Built for the math of construction.

Every vertical has its own revenue model, its own choke points, its own seasonality. Click an industry to see exactly where the leak is.

Avg project value
$8K–$20K
Per closed deal
Booked appointments / mo
80–220
Typical APEX client range
Operational priority
Confirmation
Biggest lever in this vertical
The hidden leak

Service techs driving to no-shows in peak summer is the single largest hidden cost.

How APEX plays it

Same-day emergency calls + seasonal maintenance turnover. Confirmation systems alone recover 25-35% of lost revenue.

Comparison/ 07

Stop comparing apples to call centers.

We get asked “how are you different from a BPO / a VA / hiring two reps?” constantly. Here is the honest answer, across the eleven axes that actually matter to a construction owner.

Fully-loaded monthly cost
All-in: salary, tax, benefits, software, mgmt
APEX
$8.5K–$33.5K flat
Internal hire
$22K+/mo (3 CSRs)
Traditional BPO
Cheap but per-minute
Generic VA
Cheap, single point
Time to live coverage
From signed agreement to first answered call
APEX
5 business days
Internal hire
60–90 days, often longer
Traditional BPO
2–4 weeks, scripted
Generic VA
Days, but solo + raw
Construction-vertical training
Knows your CRM, scope language, pricing logic
APEX
Built only for construction
Internal hire
If you train them
Traditional BPO
Generic, any industry
Generic VA
Self-taught, inconsistent
CRM-native integration
ServiceTitan, AccuLynx, JobTread, Buildertrend, etc.
APEX
Native two-way sync
Internal hire
Manual data entry
Traditional BPO
Email handoffs at best
Generic VA
Copy-paste from notes
24/7 + peak-surge coverage
Nights, weekends, hailstorm Saturday
APEX
24/7 + 2× surge ready
Internal hire
Office hours only
Traditional BPO
24/7 but generic script
Generic VA
One person, one timezone
No-show recovery system
Two-touch confirmation + redeployment
APEX
Built-in, 50%+ no-show cut
Internal hire
If someone owns it
Traditional BPO
Not in scope
Generic VA
Manual, inconsistent
Transparent KPI dashboard
Live: pickup time, conversion, no-shows, revenue
APEX
Live client portal
Internal hire
Whatever you build
Traditional BPO
Lagging monthly PDF
Generic VA
Their word for it
Pipeline nurture beyond first call
Re-engage stalled leads at week 2, 6, 12
APEX
9-touch sequences per vertical
Internal hire
If staffed for it
Traditional BPO
Inbound-only model
Generic VA
Not scoped, not staffed
Ownership of the process
Who designs the playbook, scripts, decision trees
APEX
We own + iterate it
Internal hire
You build from scratch
Traditional BPO
Their generic script wins
Generic VA
Ad-hoc, undocumented
Accountability model
Whose neck is on the line for the number
APEX
Revenue share on outcomes
Internal hire
Performance review quarterly
Traditional BPO
Billed per minute, period
Generic VA
Hourly, no outcome tie
Scalable from 1× to 5× volume
Hurricane Monday, Black Friday HVAC, spring rush
APEX
Pre-staged surge capacity
Internal hire
Hire+train cycle = months
Traditional BPO
Volume yes, quality no
Generic VA
One person, hard ceiling
How we beat each one
Deployment/ 03

60 days from kickoff to measured revenue.

No vague onboarding. A defined eight-week deployment with named milestones, a real go-live, and a numbered performance review on day 60.

  1. 01
    Week 1

    Discovery & diagnostic

    • Audit current lead flow and CRM
    • Map every leak in the funnel
    • Lock KPI baselines and targets
  2. 02
    Week 2

    CRM & telephony integration

    • Connect your CRM, dialer, and calendar
    • Build the routing and reporting backbone
    • Document the workflow your team will run
  3. 03
    Week 3

    Scripts & agent training

    • Industry-specific call frameworks built
    • Agents trained on your service catalog
    • Calibration calls with your sales lead
  4. 04
    Week 4

    Soft launch

    • Live on a controlled slice of lead flow
    • Daily QA review of every interaction
    • Tighten scripts based on real objections
  5. 05
    Weeks 5–8

    Full ramp

    • Scale to full inbound + outbound volume
    • Weekly KPI review with ops manager
    • Tune speed-to-lead and confirmation cadence
  6. 06
    Day 60

    Performance review

    • Baseline vs. actual KPIs delivered
    • Recovered revenue quantified
    • Roadmap for the next 90 days
Performance metrics/ 05

We measure what produces revenue. Not what looks busy.

Average shifts across our active client portfolio after the first 90 operational days.

Speed to lead
1st contact attempt
↓ 90%
17.4
min
17.4min1.8min
Lead contact rate
Reached vs total leads
↓ 63%
54
%
54%88%
Appointment booking rate
Booked vs reached
↓ 63%
41
%
41%67%
Confirmation rate
Appts confirmed pre-visit
↓ 139%
38
%
38%91%
No-show rate
Booked but didn't show
↓ 72%
32
%
32%9%
Pipeline reactivation
Old leads revived monthly
↓ 600%
2
%/mo
2%/mo14%/mo
Case Studies/ 08

What changes in the first 90 days.

Three client scenarios — one per vertical — showing the operational shift in the first quarter. Numbers are real ranges drawn from actual deployments.

RoofingComposite
DFW metroplex
$6.4M annual revenue · 4-rep sales team

Hailstorm-driven inbound spiked 5x during peak storm weeks but the office line went to voicemail after 6pm. Insurance pipeline was stalling between supplement and approval. Reps were driving to ~30% no-show inspections.

Inspection no-show rate
33%
14%
After-hours lead capture
11%
92%
Insurance-stage drop-off
27%
9%
“We stopped losing storm leads to voicemail at 7pm. That alone paid for the entire program in the first month.”
— Owner, mid-size DFW roofer (composite of 3 client outcomes)
Request the full story
HVACComposite
Greater Houston
$4.1M annual revenue · 7 service techs · 2 install crews

Same-day August calls were going to voicemail when the office got slammed. Maintenance-plan renewals had slid to 58%. The replace-vs-repair handoff after service calls was happening inconsistently, costing 6–10 system replacement opportunities per month.

Replace-vs-repair conversion
12%
31%
Maintenance plan renewals
58%
87%
Tech no-show appointments
29%
13%
“The replace conversion alone moved an extra $90K through the install crew in month three. I stopped checking the dashboard daily — it just works.”
— GM, Houston HVAC contractor (composite of 2 client outcomes)
Request the full story
RemodelingComposite
Austin metro
$3.2M annual revenue · 3 designers · kitchen/bath focus

Senior designer was burning 12 hours a week on under-qualified in-home consults. 60% of post-estimate leads were never re-contacted after the initial 'thinking it over' response. Premium inquiries were going to faster competitors.

Qualified consult ratio
55%
82%
Post-quote close rate (90 day)
18%
31%
Avg time-to-first-callback
38 min
4 min
“My designer used to chase leads. Now she shows up to pre-qualified meetings with both decision-makers in the room. Close rate nearly doubled.”
— Principal designer, Austin remodel firm (composite of 2 client outcomes)
Request the full story

Note on attribution. The three scenarios above are composite case studies built from actual APEX client outcomes in each vertical. Numbers, market segments, and team sizes reflect real deployment data, but individual client names are not disclosed to protect commercial confidentiality. Real names and reference calls are available on request during the discovery process.

Outcomes/ 05

Real operators. Real recovered revenue.

Composite case studies from the first wave of deployments. Identities withheld at client request. Numbers are unedited.

“We had a CRM full of estimates that never closed. Within the first quarter their team worked 1,400 dormant leads and put real money back on the board.”
$340KRecovered in Q1
Owner
Roofing & exteriors
Texas, ~$8M annual revenue
“Speed-to-lead was killing us. Forms would come in at 7pm and sit until morning. Now every web lead gets a call inside two minutes, and the booking rate isn't even comparable to where we were.”
< 2 minSpeed-to-lead
VP of Sales
HVAC & home services
Carolinas, ~$14M annual revenue
“Our reps were driving to one in three appointments that ghosted. After the confirmation workflow went live, no-shows dropped by more than half. That alone paid for the engagement.”
−58%No-show reduction
Director of Operations
Remodeling & design-build
Mid-Atlantic, ~$11M annual revenue

Quotes are composites drawn from real operator interviews and may combine language from multiple engagements. Outcome figures reflect actual measured KPIs from the named industry segments.

Investment/ 04

Four tiers. One math.

Drag the slider. Watch the team, the deliverables, and the math reshape in real time.

Dedicated revenue ops department

Growth Revenue Team

Your team
AAAAAMC
● 5 agents● 1 mgr● 1 conf
  • Dedicated team manager
  • CRM integration & maintenance
  • Reporting dashboard
  • KPI oversight & weekly reviews
  • HR, accounting & legal support
  • +$150–200 per qualified appointment
  • 10–15% revenue share on closed projects
Monthly base
$17,500
USD / month · billed monthly
Per qualified appointment$150–200
Revenue share on closed projects10–15%
Discuss Growth terms →

Custom terms based on lead source, market & sales involvement.

Why Panama/ 06

Aligned time zones. A fraction of the overhead.

Panama runs on Eastern Standard Time year-round (no DST). Our operators are available the same hours your customers are — without U.S. staffing costs.

Working-hours overlap
United States (EST)09:00 – 19:00
06121824
Panama City09:00 – 19:00
06121824
100%
overlap on business hours
In-house U.S. revenue ops team
$48,000/ mo

5 agents + 1 manager + 1 confirmer · loaded salary + benefits + overhead

APEX (Growth tier)
$17,500/ mo

Same team composition · fully managed · zero recruiting / HR / payroll

⏱U.S.-aligned time zones
↓$Lower operational costs
⇡Scalable workforce infrastructure
⇢Faster hiring capabilities
EN/ESBilingual talent pool
★Stable business environment
Questions/ 08

The questions owners actually ask.

Direct answers — no hedging, no marketing-speak. If your question isn’t here, send it on the contact page and we’ll add it.

  • A call center sells you call volume. We sell you measured revenue outcomes. Our operators are dedicated to your account, trained on your service catalog, and integrated into your CRM — not pooled across hundreds of clients. You get a small team that knows your business, working defined KPIs, not a queue.

Accepting 3 new clients · Q3 2026

The diagnostic call is free.
The data is yours either way.

30 minutes. We audit your current lead flow, identify the three biggest revenue leaks, and tell you whether APEX is the right call — or whether you should just fix it internally.

We reply within one business hour during EST hours.

< 1 hr
Average response
30 min
Diagnostic duration
$0
Cost to find out